Recent Blog Posts

Showcase: Making the Case for Bread and Water
The entrepreneurial Wilkinson Baking Company has developed a revolutionary new technology that allows them to mix and bake fresh, healthy bread in a self-contained machine now being tested commercially. We worked with them to develop a series of electronic billboards—among other promotional elements—that deliver in-store key messages.... Read more

 

The Difference Between Good and Bad Writing is Sales
We decry the plethora of pedestrian copy that populates the world of business communication and sales. Why must it be boring? Tiresome? Mediocre?.... Read more

 

Build Better Presentations: Part 2
Instead of filling your slides with bullet point after bullet point, pare your message down to one main idea per slide and unpack the idea verbally.... Read more

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3rd Annual Service Industry Advertising Awards

AWARD OF MERIT | Brochure
White Memorial Medical Center Cardiac Brochure

AWARD OF MERIT | Single Spot Radio Advertising
Littleton Adventist Hospital Trauma II Radio Ad (view)

22nd Annual Healthcare Advertising Awards
BRONZE AWARD | Total Advertising Campaign without TV
Avista Adventist Hospital “We Baby Mothers” Campaign

BRONZE AWARD | Direct Mail
Avista Adventist Hospital “We Baby Mothers” Direct Mail

AWARD OF MERIT | Collateral Packaging
Littleton Adventist Hospital Folder and Brochure

AWARD OF MERIT | Radio Advertising/Single Spot
Littleton Adventist Hospital Emergency Department Radio Ad (view)

Aster Awards
GOLD AWARD | Newspaper Advertising Series
St. Mary Corwin Medical Center and Community Leaders Print Ad Series

Colorado Healthcare Communicators Gold Leaf Awards
GOLD LEAF AWARD | Print Advertising
Avista Adventist Hospital “We Baby Mothers” Print Ads

BRONZE LEAF AWARD | Transit Advertising
Avista Adventist Hospital “We Baby Mothers” Transit Billboards

BRONZE LEAF AWARD | Collateral Over $10k
Littleton Adventist Hospital “Littleton Loves Little Ones” BirthPlace Brochure

BRONZE LEAF AWARD | Overall Advertising Campaign
Littleton Adventist Hospital “Littleton Loves Little Ones” Campaign