Holiday E-Cards Are Environmentally Friendly

Now’s the time to think about your holiday message to your clients. Instead of the traditional, ho-hum preprinted holiday card, do something original, high impact and environmentally friendly—an e-card.

Here are a few examples of work we’ve done in the past:

• A New Year's Prayer E-Card
• Gresham Savage E-Card 2009
• Gresham Savage E-Card 2010

The holidays are a time to create a breathe in the working world—introducing ideas that speak to deeper issues in the human heart. Use your card to acknowledge your gratitude for your clients’ patronage, convey a mutually held value, or introduce an artful and inspiring message that provides a momentary oasis for the recipient. We promise you, it will be far more impactful and welcome than an impersonal, imprinted card.

A New Year's Prayer

We are grateful to you—our clients and our readers—for inspiring us, teaching us, and exploring the world of ideas with us on our blog.

In the spirit of the season, we offer you this New Year's Prayer for a more compassionate world—and our commitment to strive to do our part in making it such.

We wish each of you the joy of the season, and a new year marked by good health, hope and peace for you and yours.

Client Showcase: An E-card That Makes a Statement

A simple way to distinguish your company is to say farewell to those tedious pre-printed holiday cards and create something customized.This is the time for the little black dress, not the standard pantsuit, if you want people to see your firm as innovative and successful.

The law firm of Gresham Savage hired us to develop their annual holiday e-card, which gave us a great opportunity to tie their centennial year messages in to their holiday message.

While an e-card isn't the place for overt selling, it definitely leaves an impression about your company. In this case, we wanted to link the history of the firm to the history of the community—deepening their bonds and thanking the community for their role in this milestone.

People like to be thanked, and the holidays are a perfect time to not only do this, but create a classy, distinctive piece for your firm that sets it apart. Plan now to make an e-card part of your company's social media strategy next year.

Gresham Savage Launches Centennial with E-card

Gresham Savage, the premier business law firm in inland Southern California, asked us to develop their holiday e-card again this year. Since this piece launched their 100-Year Anniversary, we recommended a theme of giving back to their community. The card concludes with an opportunity for the viewer to choose one of four charities selected by Gresham Savage. Votes will be used to apportion the firm's commemorative charitable donation for 2009.