Client Showcase: Making Hospital Food Look Good

Hospital food has the reputation for being less than tasty, but not at Avista Adventist Hospital, where the hospital CEO is relentless about creating a more desirable patient experience. To showcase their extensive menu of fresh cuisine, we condensed an original document that was dozens of pages long down to a six-panel guide—complete with three diet options and in two languages. It's one of the many ways Avista's attentiveness to details is blazing new trails to a better customer experience.