How many customers set foot in your facility each day? And yet many companies fail to use this free medium for conveying their messages.
Conduct a 10-minute walk-through of your facility and ask yourself whether you can better tell your story through the use of waiting areas, walls and areas that visitors frequent. You’ll pay no media buy fees—and reach people who already have some connection to and interest in your products or services.
Here are just a few ways you can reinforce key strategic messages on-site:
- Exterior banners
- Interior banner stands
- Screensaver messages
- Posters and displays in heavily travelled corridors
- Table-top messaging in cafeterias
- Electronic board messages