Is your company misunderstood? Are myths about your industry hurting your own organization? When the media doesn’t report your story accurately, ask yourself these questions:
- Have you simplified your message down to its essence?
- Is the message relevant?
- Is your message being delivered in a compelling, memorable way that stands out from your competitors’?
- Are you reaching the right people?
- Are you delivering it over and over?
Being proactive in telling your story is imperative when your company’s story isn’t understood.
Need some inspiration? >>
A national association used this video as part of a campaign to refute some of the myths about private higher education.
This app was developed to pair with a national association's video to get their key messages into the hands of policy makers in a mobile-friendly format.
Executives for Hawaii’s largest health plan used this PowerPoint presentation to personally take their message of innovation to community leaders.
A state-wide association takes their message to the people in this video that showcases little-known facts about their organization. The video serves as a versatile and ideal tool for social media, websites and presentations.