Health System CEO Video

Delivering high-impact message about vision through the use of video


CHALLENGE: Inspire and foster alignment betweenthe vision of Adventist Health and its board members and top executives.

SOLUTION: At their annual leadership retreat, set the stage for the week's work with a signature communication piece that focuses on mission and vision. Use the voice of the CEO to make it personal, and the power of video to make it compelling.

RESULT: Leaders enter their week of work with an engaging and memorable reminder of the end game—where the organization is headed and why their work matters.


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