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Their content is more likely to be watched and remembered
Video converts leads into prospects better than other types of content
Search engine optimization is improved (SEO is the practice of optimizing your web page to have higher rankings in search results)
It increases email response rates
It’s easy to share, thus putting your audience to work as distribution agents
Embedding video in landing pages can increase conversion rates by 80%
Customers are more likely to buy a product online after watching a product video
Visitors will spend more time on the company’s website if it has video