Is your annual report message making you stand out from your competitors?
An annual report is a company's most visible statement about its vision and its performance. Done well, it is a powerful tool for winning the minds and hearts of investors and others who are making the decision to engage with, buy from, work with, or invest in your company.
Today's annual report message is no longer only a print piece or a PDF on your website. Companies are also harnessing the power of web and video to reach more people more effectively.
Quite frankly, no other communication carries the imprint of its CEO like an annual report, and savvy executives are using it as an opportunity to build confidence with shareholders, employees, and customers.