How To Help Your Team Communicate Better

How To Help Your Team Communicate Better

COMMUNICATION IS A SKILL THAT CAN BE LEARNED! But it isn’t a skill that’s regularly taught in school. Here are some tips and examples to help your team polish up their presentations, learn how to disagree professionally, and level up what people think of them.

How Your Brand Visuals Impact Your Viewer's Brain

How Your Brand Visuals Impact Your Viewer's Brain

A brand is so much more than a logo, name, or visual identity—its what people think about your business, product, or individual. It encompasses every experience, interaction, and message that shapes how someone feels about your brand.

Brands are built one impression at a time and in ways that most people aren’t even aware of.

Six Ways to Know if Your Visual Brand Standards Are Working

Six Ways to Know if Your Visual Brand Standards Are Working

Graphic standards are designed to create visual cohesiveness for your brand. But their usefulness can vary widely depending on how old they are, how robust they are and how they’ve responded to changes in your world.

Here are six questions to ask to see if your graphic standards are still serving you well—or if they need an update.

The Recruiting Opportunity So Many Companies Miss

The Recruiting Opportunity So Many Companies Miss

Here's a too often overlooked recruiting strategy: showcasing the “why” behind your work. Finding and persuading the best talent is competitive, and requires more than advertising the position, providing a job description, or detailing benefits and compensation. Most people are looking for a sense of purpose and connection in their work—so that should be a central part of any recruitment communication.