environmental graphics

CMBell Company Wins Creative Gold Award in International Competition

A gold award was given for creation of Littleton Adventist Hospital’s OB campaign “Littleton Loves Little Ones”. This campaign included videos, digital advertising, a microsite, print ads, direct mail, elevator wraps and window wraps.

Entries are judged by design and health care marketing professionals on creativity, design, typography, production, quality and overall effectiveness.

CMBell Company and Clients Win Eight Awards for Creative Work

Creative work developed by CMBell Company and clients has received eight awards from the 32nd Annual Healthcare Marketing Advertising Awards competition.

We celebrate the hard work of our clients and our team in bringing together these creative projects.

LIttleton Adventist Hospital 25-year Anniversary Video

LIttleton Adventist Hospital 25-year Anniversary Elevator Wraps

Dignity Health Recruiting Display

Adventist Health Southern California Region Strategic Planning Video

Simi Valley Hospital 50-Year Anniversary Print Ads

Simi Valley Hospital 50-Year Anniversary Transit Shelter Poster

Simi Valley Hospital 50-Year Anniversary Elevator Wrap

Could You Be Wrong About What Your Company is Actually Selling?

Health care sells peace of mind and hope—not MRIs. Coke sells a feeling. Cars sell image. Banks sell security and peace of mind. These are the deeper motivations of consumers that lie beneath the actual product decision.
 
We worked with Dignity Health to sell lifestyle options in this recruiting brochure and display unit. While they are selling jobs, lifestyle motivations are what drive a physician’s decision to align with an organization. They’ll consider questions like these: How will my family flourish in this location? How much satisfaction will I find with my colleagues? How will I find meaning in my career opportunities? What will my lifestyle look like if I take a career with this clinic?
 
It’s important to reach your audience not just with product benefits, but to address the underlying motivations they have for engaging with you.
 
So what are you selling?

Dignity Health Recruiting Brochure

Dignity Health Recruiting Brochure

Dignity Health Recruiting Display

Dignity Health Recruiting Display

Use Your Company Anniversary as a Brand Refresh

Celebrating achievements are important, but corporate milestones represent an opportunity for more than just celebration. They’re a chance to roll-out your story in a fresh way—to revitalize your brand.
 
We worked with Simi Valley Hospital to pull together their signature messages about quality and growth, then developed a year-long plan to deliver those messages as part of their anniversary campaign—making the milestone work harder for them and getting more for their investment.

Simi Valley Hospital 50-Year Anniversary Print Ad

Simi Valley Hospital 50-Year Anniversary Print Ad

Simi Valley Hospital 50-Year Anniversary Transit Shelter Ad

Simi Valley Hospital 50-Year Anniversary Transit Shelter Ad

Simi Valley Hospital 50-Year Anniversary Banner

Simi Valley Hospital 50-Year Anniversary Banner

Bigger. Better. More.

Bigger. Better. More. That’s the theme we created to help Littleton Adventist Hospital leverage their 25-year anniversary to refresh their brand and show how they’ve grown to meet their community’s needs. In addition to direct mail and print ads, we worked with them to produce a video, Web content and elevator wraps.

Littleton Adventist Hospital 25-year Anniversary Video

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Littleton Adventist Hospital 25-year Anniversary Web Page

Littleton Adventist Hospital 25-year Anniversary Elevator Wraps