How Search Engine Optimization Works
First, let’s clarify the terms. SEO refers to Search Engine Optimization, which creates organic reach as people search for businesses like yours.
There once was a study of doctors and lawsuits, and what it found may surprise you. Those who showed up with their patients in a warm, professional way were less likely to be sued than their colleagues with better outcomes who didn’t exhibit those traits.
You only have a few seconds to make a good impression online.
That’s why good, intuitive design is so vital. Humans see thousands of images every day, so you have to give them reason to pay attention to yours. Not only is it about creating a visually arresting look, but good design engages the human brain on a subconscious level.
Impressions are often formed by things that aren’t actually tied to the quality of our work. Which is why it’s important to pay attention to the signals we project.
Almost everyone has some hesitation when it comes to embarking on a new website simply because for many, it’s unknown territory.
So here are some practical tips about ensuring that your website project gets delivered on time, on budget, and on brand—and makes you the hero!
COMMUNICATION IS A SKILL THAT CAN BE LEARNED! But it isn’t a skill that’s regularly taught in school. Here are some tips and examples to help your team polish up their presentations, learn how to disagree professionally, and level up what people think of them.
For most businesses, it’s very likely that customers will interact with your company more online than in-person. It's also the case that nearly everyone searching online for your type of business won't get past the first page of Google results; and once they visit your website, they won't stick around if they can't immediately find what they are looking for.